{"id":10178,"date":"2022-02-03T11:00:56","date_gmt":"2022-02-03T10:00:56","guid":{"rendered":"https:\/\/newws.leibniz-hbi.de\/?post_type=hbi-publications&#038;p=10178"},"modified":"2026-08-19T11:03:10","modified_gmt":"2026-08-19T09:03:10","slug":"10178","status":"publish","type":"hbi-publications","link":"https:\/\/newws.leibniz-hbi.de\/en\/hbi-publications\/10178\/","title":{"rendered":""},"content":{"rendered":"<p class=\"description\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-4847 size-medium\" src=\"https:\/\/newws.leibniz-hbi.de\/wp-content\/uploads\/2025\/01\/Was-junge-Menschen-von-Influencern-und-Journalisten-erwarten-300x193.png\" alt=\"Cover\" width=\"300\" height=\"193\" srcset=\"https:\/\/newws.leibniz-hbi.de\/wp-content\/uploads\/2025\/01\/Was-junge-Menschen-von-Influencern-und-Journalisten-erwarten-300x193.png 300w, https:\/\/newws.leibniz-hbi.de\/wp-content\/uploads\/2025\/01\/Was-junge-Menschen-von-Influencern-und-Journalisten-erwarten-768x494.png 768w, https:\/\/newws.leibniz-hbi.de\/wp-content\/uploads\/2025\/01\/Was-junge-Menschen-von-Influencern-und-Journalisten-erwarten.png 840w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>Young people are quite critical of influencers when it comes to their subjective presentation of newsworthy information. They expect journalists to be neutral above all. This is what the <a href=\"https:\/\/leibniz-hbi.de\/en\/projects\/use-the-news-news-usage-and-news-literacy-in-the-digital-age\" target=\"_blank\" rel=\"noopener\">#UseTheNews study<\/a> found out during group discussions with teenagers and young adults.<\/p>\n<p><a href=\"https:\/\/leibniz-hbi.de\/en\/staff\/leonie-wunderlich\">Leonie Wunderlich<\/a>, co-author of the study, has described the results in detail in the <a href=\"https:\/\/innovation.dpa.com\/\" target=\"_blank\" rel=\"noopener\">dpa Innovation Blog<\/a> (in German).\n<\/p>\n<h2>Abstract<\/h2>\n<p>In social media, young people follow not only their friends and acquaintances, but also prominent people from the music and film business as well as well-known personalities from politics and the media. By sharing content online or producing and distributing news-like content themselves, these actors also serve as a source of information for many young people. The relevance of so-called social media influencers (SMI) for information use and opinion formation is related in particular to their function as identification figures and the satisfaction of group-related needs of young people.<\/p>\n<p>This is shown in a recently published paper presenting findings from group discussions with adolescents and young adults conducted as part of the #UseTheNews project. Moreover, many young people express a critical opinion of influencers in social networks, especially when it comes to their subjective portrayals. Young people primarily expect journalists to be neutral.<\/p>\n<p><a href=\"http:\/\/innovation.dpa.com\/2022\/02\/02\/was-junge-menschen-von-influencern-und-journalisten-erwarten\/\" target=\"_blank\" rel=\"noopener\">Read more on the dpa blog<\/a><br \/>\nWunderlich, L. (2022): \u201eDie halte ich dann auch f\u00fcr eine seri\u00f6se Quelle\u201c: Was junge Menschen von Influencern erwarten. Und von Journalisten. [\u201cI Consider Them to Be a Serious Source\u201d: What Young People Expect from Influencers. And from Journalists.] <a href=\"https:\/\/innovation.dpa.com\/2022\/02\/02\/was-junge-menschen-von-influencern-und-journalisten-erwarten\/\">https:\/\/innovation.dpa.com\/2022\/02\/02\/was-junge-menschen-von-influencern-und-journalisten-erwarten\/<\/a> 03 February 2022<\/p>\n","protected":false},"featured_media":2433,"template":"","tags":[398],"class_list":["post-10178","hbi-publications","type-hbi-publications","status-publish","has-post-thumbnail","hentry","tag-miscellaneous"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.6 (Yoast SEO v28.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>- Leibniz HBI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newws.leibniz-hbi.de\/en\/hbi-publications\/10178\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:description\" content=\"Young people are quite critical of influencers when it comes to their subjective presentation of newsworthy information. 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